.2Performant, a Romanian innovation as well as affiliate advertising answers provider, introduced on Monday, September 9, at the Bucharest Stock Market, that it means to obtain the Profitshare affiliate systems in Romania as well as Bulgaria coming from Conversion Marketing. At the same time, Dante International, the proprietor of eMAG, will definitely end up being an investor in 2Performant.On September 6, 2Performant's Panel of Supervisors wrapped up a preparatory arrangement to get the Profitshare.ro as well as Profitshare.bg affiliate networks had by Transformation Advertising S.R.L. and Sale Advertising EOOD. The deal describes the principles of the transaction as well as is actually not legally binding, according to the company press mentioned by Economedia.The operation involves the transfer of the Profitshare company lines coming from Sale Advertising S.R.L. and Transformation Advertising And Marketing EOOD (as homeowners) to 2Performant (as the shopper). Dante International S.A. (majority investor of Sale Advertising and marketing S.R.L.) are going to become part of the business transfer deal as a surety." The moment the Profitshare transaction is completed, our team will definitely expand our current capability as well as transform our customer collection in both Romania and Bulgaria. Our company still possess a few important steps to accomplish, but I am positive that the teams associated with the purchase on both sides are going to deal with to finish all of them successfully. Our company will introduce our post-acquisition plannings after settling the purchase depending on to the ultimate arrangement," stated Dorin Boerescu, CEO and also Co-Founder of 2Performant System.The deal cost is RON 4.3 million, and also will definitely be paid out 55% in cash as well as forty five% in 2Performant portions through a funding boost.." 2Performant is a young as well as powerful firm with market values that sound with us. Our company expect that, after the purchase is actually settled, the Profitshare organization mixed with 2Performant is going to provide higher market value to its customers," said Tudor Manea, General Supervisor of Dante International SA.2Performant also keeps in mind that several measures stay to finish and wrap up the deal, including the successful fulfillment of the due diligence analysis by 2Performant.Profitshare was released in 2012 and also currently has a portfolio of 250 affiliate programs (consisting of the eMAG group) in Romania and Bulgaria.radu@romania-insider.com.( Image source: the company).